Biodiversity Information Science and Standards : Conference Abstract
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Corresponding author: Grace Costantino (costantinog@si.edu)
Received: 09 Apr 2018 | Published: 03 Jul 2018
© 2018 Smithsonian Institution
This is an open access article distributed under the terms of the CC0 Public Domain Dedication.
Citation: Costantino G (2018) Outreach Strategies to Engage Citizen Scientists: Insights from the Biodiversity Heritage Library. Biodiversity Information Science and Standards 2: e25641. https://doi.org/10.3897/biss.2.25641
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How do you successfully engage volunteers in citizen science projects?
In recent years, citizen science has grown considerably in popularity, resulting in rapid increases in the number of citizen science and crowdsourcing projects and providing cost-effective means for scientists to gather more data over broader spatial ranges to tackle research questions in a wide variety of scientific, conservation, and environmental fields
When faced with an increasingly-crowded landscape, how can you generate interest in a citizen science or crowdsourcing project and maintain contributions over the project’s lifetime?
The Biodiversity Heritage Library (BHL) supports a variety of citizen science and crowdsourcing projects, from transcribing field notes to tagging scientific illustrations with taxonomic names on Flickr and enhancing data for 19th century periodicals through its Zooniverse-based Science Gossip project. Through a variety of outreach strategies including collaborative social media campaigns, partnerships with citizen science communities, and interactive incentives, BHL has successfully engaged volunteers with diverse projects to enrich the library’s data and increase discoverability of its collections.
This presentation will discuss outreach strategies for citizen science projects that BHL has undertaken to further support research initiatives with our content. In addition, the presentation will share lessons-learned and offer suggestions that attendees can apply to their own citizen science engagement efforts.
citizen science, crowdsourcing, outreach, social media, engagement, citizen scientist
Grace Costantino